How We Started
Forward Motion began in 2018 when founder Thomas Garrett grew frustrated with the menswear landscape. High street offerings lacked durability, whilst luxury brands demanded astronomical prices for marginal quality improvements. The middle ground—well-made clothing at fair prices—seemed to have vanished.
Thomas spent six months visiting textile mills across Europe, meeting manufacturers, and studying traditional garment construction techniques. He learned that quality menswear didn't require excessive margins or luxury brand prestige. It required knowledge, careful sourcing, and a willingness to prioritise product over marketing.
Our first collection launched with just five pieces: two shirts, two pairs of trousers, and a wool jumper. Each item reflected months of development, from fabric selection to pattern refinement. The response confirmed we weren't alone in craving better options.
Eight years later, we've expanded our range whilst maintaining the principles that guided those initial pieces. We've grown deliberately, adding new items only when confident they meet our standards. Our team remains small, our focus clear, and our commitment to quality unwavering.